The entire company has been reading your comments over on this thread.
What hurts is that our users expected more transparent communication from us about the price change.
We hear you, and we’re trying to fix it.
We’re going to do what we’ve done in the past and have a one week period where you can lock into our current rate before our price change.
The new pricing is:
Monthly $15 -> $19.95
Yearly $129 -> $189
That means you have until August 2nd to lock in at $15/month or $129/year.
Current subscribers don’t have to do anything and will be grandfathered in at their current pricing as long as their subscription stays active.
If you’ve subscribed in the last week, you’ll be getting a refund for the difference and switched to back to $15/month or $129/year depending on your situation. Our support team is working on this now and refunds will go through in a few days.
We understand that no one likes price increases. To put this in perspective, the increase equals 96 cents a week (for yearly) or $1.15 a week (for monthly) of additional cost.
This equates to switching out one SiS gel per week with a banana (and you’d still have some money leftover).
We feel that we’re worth the cost and are still the best value in cycling. We think that nothing makes you faster for less money.
I’m sorry for not announcing the price increase ahead of time as we have before. It was my decision, and it was a bad one.
You can lock in your rate by going here.